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Where to Start with SEO for Your Small Business in Houston

  • Writer: Rafael Ch
    Rafael Ch
  • Jul 7
  • 2 min read

You’ve probably heard that your business needs SEO.But if you’re like most small business owners in Houston, you’re wondering:

“Where do I start?”

Good news—you don’t need to know everything. You just need the right first steps.

At DIstrategiesM, we help entrepreneurs build local SEO plans that are clear, affordable, and designed for real results.

Houston entrepreneur learning how to start SEO for their small business
Houston entrepreneur learning how to start SEO for their small business

🚦 1. Start With Google Business Profile

If you haven’t claimed or optimized your GBP, this is step one.

✅ Add:

  • Correct business info

  • Photos of your team or location

  • List of services or products

  • Posts with updates or promos

Most map traffic and local leads come from here.


📝 2. Write a Basic Homepage for Your Service

Create a clear page that tells Google:

  • What you do

  • Where you do it

  • Why people trust you

✅ Use phrases like “licensed plumber in Houston” or “Montrose dog grooming.”


📍 3. Target One ZIP Code First

Don’t try to rank everywhere at once.Focus on one area where most of your clients are.

✅ Build a dedicated page or blog targeting that location (e.g., “AC repair in 77096”).


⭐ 4. Collect 5 Google Reviews

Ask happy clients for quick reviews and respond to all of them.

✅ Reviews with local language help your map rankings grow faster.


📈 5. Track Progress and Expand

Once you’re visible in one area:

  • Add landing pages for nearby ZIP codes

  • Start publishing blog content

  • Use keyword tracking tools or work with a local SEO partner

✅ SEO is a process—not a one-time job.


With a few smart steps, you can start seeing results in just a few weeks. And you don’t have to do it alone—we’re here to guide you.

📞 Free Discovery Call
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