Case Study: Local SEO Success for a Small Business in Houston
- Rafael Ch
- Jun 8
- 1 min read
If you're wondering whether local SEO really works, this case study will show you the proof.
At DIStrategiesM, we helped a small Houston-based cleaning company improve its online visibility, Google Maps ranking, and client acquisition using smart and affordable local SEO techniques.
🏢 Client: EcoClean H-Town (Fictional Name)
Industry: Residential & commercial cleaningLocation: Southwest Houston
🚩 Initial Challenges:
Business not showing on Google Maps
No reviews
Website missing local keywords
Inconsistent business info online
Low traffic and few local leads
✅ Our SEO Strategy:
Google Business Profile SetupWe optimized their profile with correct categories, services, business hours, and weekly photo uploads.
NAP Consistency & Local DirectoriesWe corrected all their listings across directories and submitted to new local citation sites.
Website OptimizationAdded Houston-based keywords, mobile responsiveness, and fast-loading features.
Review Generation StrategySet up a QR code system and follow-up messages to ask customers for reviews.
📈 The Results (After 60 Days):
Appeared in the Top 3 Google Maps results for “cleaning service in Houston”
Traffic increased by 187%
Collected 37 five-star reviews
Gained 14 new clients directly from local searches
Local SEO doesn’t take years to work. With the right moves, even small businesses in Houston can experience real growth quickly.
Let this be the success story that inspires you to take action. DIStrategiesM is here to help you build your own win.
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